Tuesday 15 November 2011

Oscar ads: What's the value of the 2012 show?

“Just how valuable is Bill Crystals to the Oscars? ABC is about to find out, as it has opted to charge up to $1.7 million per 30 second spot for an ad in the annual telecast, according to Ad Age. Though it may seem like a rich price to peddle products during the mammoth show, that’s actually on ...


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