Thursday, 28 July 2011

McDonald’s Healthier Happy Meals Are Just a First Step in a Branding Marathon

Less filling. Tastes great. No, not beer. For those of you who might not be aware, McDonald’s just lowered the fat and calorie content of its Happy Meals, winning kudos from nutritionists and even First Lady, Michelle Obama . Now, from my point of view as a parent, it was a smart move on the part ...


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  • a medical librarian's adventures in evidence-based living ... If you came to this page from a Google search, click on Edit in the search bar on top of your screen.
  • The Consumerist: McDonald's Archives


  • It's rarely wise to punch someone, but doing so is especially ill-advised if you happen to manage a restaurant and the recipient of the punch is a customer.
  • Happy Healthy Long Life


  • a medical librarian's adventures in evidence-based living ... If you came to this page from a Google search, click on Edit in the search bar on top of your screen.

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